Nike+ Fuel Link Concept
       
     
 During my time at One & Co, I had the privilege to work with Nike on defining the design and user experience of the Nike+FuelBand. With its unique clasping architecture, the Fuel Link concept is memorable and functional. The minimal LED display
       
     
 2010 Design Team: Jamian Cobbett of Nike. Claude Zellweger, Jonah Becker, Scott Croyle, Youenn Colin, Cedric Bernard, and Cory Worth of One & Co.
       
     
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Nike+ Fuel Link Concept
       
     
Nike+ Fuel Link Concept
 During my time at One & Co, I had the privilege to work with Nike on defining the design and user experience of the Nike+FuelBand. With its unique clasping architecture, the Fuel Link concept is memorable and functional. The minimal LED display
       
     

During my time at One & Co, I had the privilege to work with Nike on defining the design and user experience of the Nike+FuelBand. With its unique clasping architecture, the Fuel Link concept is memorable and functional. The minimal LED display puts NikeFuel (a universal way to measure movement for all kinds of activities) front and center.

 2010 Design Team: Jamian Cobbett of Nike. Claude Zellweger, Jonah Becker, Scott Croyle, Youenn Colin, Cedric Bernard, and Cory Worth of One & Co.
       
     

2010 Design Team: Jamian Cobbett of Nike. Claude Zellweger, Jonah Becker, Scott Croyle, Youenn Colin, Cedric Bernard, and Cory Worth of One & Co.

Nike-1.jpg
       
     
100331_NikeDigitalSport2.png
       
     
100331_NikeDigitalSport3.png
       
     
b10.jpg
       
     
b8.jpg
       
     
b3.jpg
       
     
b4.jpg
       
     
b7.jpg